YOYO is a world-class customer loyalty and rewards software company founded in Cape Town in 2007.
Web Development
FinTech
YOYO is a world-class customer loyalty and rewards software company founded in Cape Town in 2007.
The existing website no longer reflected the maturity of the brand or the sophistication of its offerings. YOYO’s internal team produced detailed Figma designs outlining a premium, interaction-led experience with precise expectations around motion, stacking behaviour, hover states, and video logic. Mobile devices account for a significant portion of YOYO’s users, making accurate rendering on smaller screens essential. Any misalignment between design and implementation could undermine the user experience and affect how the brand’s technology-forward positioning is perceived.
Big Beard Web Solutions rebuilt the website on WordPress using Elementor, giving YOYO’s team control over content management. Gravity Forms was added for structured enquiries, and complex layouts were developed into reusable components to support scalability. The project followed a structured development process with regular internal reviews to ensure alignment with YOYO’s design vision. Custom front end functionality brought the designs to life, including section stacking, refined hover transitions, expandable content areas, rotating logos, and controlled video autoplay, all optimised for mobile performance. The result is a stable, scalable website that faithfully reflects YOYO’s designs, delivers a consistent mobile experience, and allows YOYO’s team to manage and update content confidently.